GreenDome acquires Elite Co in Middle East Logistics deal


GreenDome Investments announced recently that it has closed on the acquisition of Elite Co. from Prama Holdings. Elite Co. is a fully integrated land freight and courier solutions provider in the Middle East. The transaction is said  to be one of the region’s largest acquisitions in the logistics market and is the first of many acquisitions by GreenDome Investments, a logistics investment vehicle owned by regional industry leaders.

“The acquisition of Elite Co. represents our first transaction as we embark on a journey to build an integrated, customer-centric and technology-focused end-to-end global logistics services business. We intend to support the region’s fast-paced economies while expanding our offering beyond the Middle East,” said Saadi Abdul Rahim Hassan Al Rais, Chairman of GreenDome Investments and Managing Director of Rais Hassan Saadi Group.

“We are humbled by what we have built over the past twenty years and we could not have found a better-suited investor to take Elite Co. into its next phase of its growth. GDI’s ambition to build a regional end-to-end logistics champion with global reach is inspiring and we are pleased that Elite will be the foundation from which this vision is realized,” said Roney Malhotra, outgoing CEO of Elite Co. and Chairman of Prama Holdings.

“We see tremendous opportunity in the Middle East, as well as the broader global logistics industry, and we intend to leverage our decades of experience and expertise to build, through M&A, a globally integrated freight, courier, and contract logistics businesses,” said Mohammed Sharaf, former Group CEO of DP World and CEO of GreenDome Investments.

“We aim to offer unparalleled services to regional and global markets, while we support partners and customers to unlock and create value. In addition, the growing e-commerce sector, both regionally and globally, represents an important growth segment we intend to capitalize on,” added Sharaf.

“Elite Co. is well positioned to capitalize on the projected growth in the e-commerce sector as well as the broader express courier market, both in the Middle East and around the world. We will capture value from the industry’s growth by strengthening our network and offering, while also exploring global growth opportunities,” said Hisham Albahar, Incoming CEO of Elite Co.

“With the fourth industrial revolution upon us, we expect to see significant disruption and opportunity in the end-to-end logistics industry, and we intend to build on Elite Co.’s existing technology and expertise to improve efficiency, drive down costs and offer customer-centric solutions. Importantly, we will work closely with partners and customers to unlock value through sophisticated digital ecosystems to optimize supply chains,” added Albahar.