PayPal Holdings Inc. announced that Wix merchants can offer PayPal Pay in 4 and PayPal Credit through a dedicated Pay Later checkout button, as well as present Pay in 4 messaging earlier in the shopping journey. With many businesses expressing optimism this holiday season, PayPal Pay Later solutions provide Wix eCommerce merchants in the U.S. with another way to help maximize this all-important time of year.
According to Adobe, online retailers totaled $8.9 billion in sales on Black Friday this year. With consumers continuing to shop online for their holiday needs, Wix and PayPal are helping merchants ensure they reach millions of active consumers by offering PayPal Credit and PayPal Pay in 4. In fact, U.S. merchants who accept PayPal Pay in 4 have reported a 21% increase in payment volume – proving this option as a way for merchants to help increase their sales.
“As we head into the holiday shopping season, business owners need to do everything they can to increase their sales conversions and offering Pay Later solutions is one way to do it,” said Greg Lisiewski, Vice President of Global Pay Later at PayPal. “Businesses need help in order to recover from the past 18 months – and by providing PayPal Credit and Pay in 4, they have one more tool to do so.”
“As eCommerce has accelerated tremendously, so has the demand for innovative payment options from our merchants and their customers,” said Amit Sagiv, Co-head of Payments at Wix. “By continuing to offer flexible payment methods to our merchants like PayPal Credit and PayPal Pay in 4, we’re helping merchants reach more customers by providing them with more options at checkout and ultimately increasing their conversion.”
PayPal Pay Later solutions offer consumers flexible and predictable payment methods. PayPal Pay in 4 allows consumers to split purchases into 4 interest-free equal payments made every two weeks. Consumers can choose a credit card, debit card, or direct bank withdrawal as a repayment method and will not be charged late fees if a payment is missed. PayPal Credit offers 6 months special financing on purchases of $99+.
Wix businesses can simply add PayPal Pay Later buttons to their product page, cart and at checkout. PayPal Pay in 4 messaging can automatically appear on their product page. If a merchant is already connected with PayPal, the PayPal Pay Later buttons will automatically appear in their store. If a business is not already connected to PayPal, they need to follow three simple steps to offer their consumers another way to pay:
- Go to the Wix dashboard and select “Settings”
- Click Accept Payments
- Connect to PayPal and follow the instructions
PayPal Pay in 3 will be available to Wix businesses in the U.K. and PayPal Pay in 4x to Wix businesses in France in the coming months.