The Futurum Group, a leading global technology advisory, media, and research firm, yesterday announced a strategic growth initiative, appointing new executive leadership and investing in a platform to accelerate the growth of Futurum Intelligence.
Austin based Bill Ruff who joined the company in late 2022 accepted the role of Chief Operating Officer, as the company expands its business units and personnel. The company also announced the appointment of seasoned leaders joining its Intelligence arm: Deepak Surana as Chief Product Officer, Erik Bethke as Chief Technology Officer, and Brenna Schaefer as VP of Marketing.
Futurum Intelligence’s end-to-end solution includes direct access to analysts, providing support from research through go-to-market and beyond. Analyst expertise encompasses artificial intelligence, customer experience, and unified communications with expansion into AI chipset, DevOps, and Cybersecurity already underway. With the advent of the intelligence platform, clients will have access to a cutting-edge source that effortlessly extracts insights from intelligence data to address the most critical business questions.
“The Intelligence business represents a massive opportunity for Futurum to deliver data and insights in a way that will differentiate us from our competitors and empower our customers,” said Deepak Surana. “Our ability to integrate market leading AI powered insights and other key technologies requires a modern, flexible platform that will allow us to innovate quickly, deliver for our customers, and fuel the growth of our business,” he added.
Marc Beattie, who joined The Futurum Group as part of the Wainhouse acquisition in 2023, will continue to play a vital role within Futurum Intelligence. He will continue to focus on market expansion and customer retention and acquisition.
“The investment we’re placing into our Intelligence platform provides clients with an extraordinary level of data and insight offerings, yet to be seen,” said Daniel Newman, CEO of The Futurum Group. “Our expanded core products will further empower market intelligence, product, and strategy teams.” In congratulating Bill Ruff, Newman said: “Bill has been a terrific partner who added energizing dynamics across the organization. Our analysts, clients and employees have all benefitted from his laser-focused mentality in running the business. I know he will excel as COO and I look forward to our continued success.”
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